Tuesday, May 22, 2007

Idea Killers

Idea killers in a team. How wud u like ur ideas to be recieved at the next creative meeting sabotaged, sniggered or simply ignored?
It'll totally destroy ur confidence and trample down the first little shot of an idea.. Yeap. hate em lots..

was reading, and found this:



The 10 best responses to idea-killers phrases:

1. Nothing will come of that.
- Not if you just dismiss the idea, it won't.

2. Let's just wait and see what happens.
- What, untill everyone else has overtaken us?

3. That doesn't work!
- But it's a great idea.

4. We do things differently!
- So, no change there.

5. This mailshot idea doesn't work!
- But what if...?

6. That's ridiculous!
- So what if it is?

7. We'll come back to your idea.
- Alright. When?

8. The client will never accept that!
- Give it a chance!

9. What's so original about that?
- The fact that no one else has thought of it.

10. Anyone could come up with that!
- Exactly!

Source: Creative Advertising
= by Mario Pricken.
-Under dream team rules: Avoid Idea Killers.


Usefull stuff~

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